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Thursday, January 4, 2024

Business Studies - Notes for Form Four - KENYA - Download All Topics

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Kenya Notes



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Kenya Notes

These notes follow the Kenya Syllabus. The notes have been prepared by qualified professional teachers.

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Notes 1 and Notes 2

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1. A powerful business idea

Every business is born from an idea. Some ideas are riskier than others. Some ideas seem like a good plan at the time, but fizzle out over time. Start with what you know. If you've ever had a hobby or job you're passionate about, you know that every niche is more complex than it seems. As you learn more, you get a clearer picture of the joys and challenges below the surface.


2. Get Organised

To achieve success as a business owner you first have to be well organised. That will help you complete tasks efficiently and stay on top of the many things that need to be done. A simple way to get and stay organised is to create a to-do list each day. As you complete each item, check it off your list. Remember, too, that some tasks are more important than others. Aim to tackle the high-priority ones first.


3. Find the Right Customers

When you have a business, you have an established base of customers that you can rely on to buy your product or service. However, in order to grow, you also need to find new customers that need your product or service. Finding those customers is sometimes the most difficult part. There are software and tools, that can be used for a variety of purposes in your business.


4. Connect with Your Community

Do you remember how you vigorously hunted for customers in the early days? Chances are that spark has dimmed over time, and you may have lost contact with customers to focus on other aspects of the business.

Reengaging with your community is a necessary and fulfilling method to enhance business. In fact, 86% of loyal customers will refer others to a business, furthering the community around brands.